Angela & Roi, a company that creates classic and minimal vegan handbags, is using its sales to support several worthy causes.
Angela & Roi currently sells purses and handbags in several styles and 11 colors. Each handbag has a ribbon that represents a different health-related issue, such as cancer, diabetes, HIV/AIDS, Alzheimer’s disease, mental health, and kidney disease. For each handbag that is sold, the company donates $5 to a charity that supports the cause associated with the color.
For example, for every purchase of a gray handbag, Angela & Roi donates $5 to the Joslin Diabetes Center. The company donates $5 to the Alzheimer’s Foundation of America for every purple handbag that is sold.
The founders of the company wanted to do something to set them apart from other handbag designers and add social value to their business. They were inspired when they visited a fashion show to support people fighting AIDS and saw people wearing red to support the cause.
Other fashion companies have also donated percentages of their sales to charitable causes. Some designers have also used colors to symbolize various issues and charities. What sets Angela & Roi’s effort apart is the fact that customers have the opportunity to support different charities with specific purchases. People who have a personal connection to one of the issues or causes can support a specific charity with the purchase of their choice. They might also choose to buy handbags in other styles and colors.
Angela & Roi’s handbags are known for their quality and inexpensive prices. The styles are similar to those seen in high-end boutiques and department stores, but at a fraction of the cost. The company is well known for both its designs and the quality of its merchandise.
Angela & Roi has more than doubled the number of pieces it offers in the two years since the company was created. The founders intend to add other accessories, such as wallets, to their collection as the brand grows.
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